The survey responses indicated a decided lack confidence in newer tactics like social media, blogs and videos, and even some more traditional tactics such as white papers and case studies. (contentmarketinginstitute.com)
One sample chart shows that 38 % are increasing online investment while 36 % are decreasing investment in traditional tactics. (lawyercasting.com)
And while Petersen's campaign is employing a handful of traditional tactics, he has gotten into a bit of controversy. (businessinsider.com)