They can negotiate more aggressively to get the home desired at or below true market value. (buyersbrokersonly.com)
An actual appraisal is expensive, and county tax records do NOT always reflect true market value. (joemetzler.com)
What makes the online auction process particularly appealing to agents and brokers is the assurance that a property will be sold at true market value, through a mutually transparent process. (rismedia.com)