Similarly, other studies have shown that consumer reviews are a more trusted source of information for prospective customers than other kinds of marketing messaging. (hotelexecutive.com)
Finally, I would argue that unlike «the casual reader,» the avid reader will look for trusted sources of information about book quality. (studiotendra.com)
Research shows that 65 % of internet users consider online search as the most trusted source of information about people and companies. (usprobateleads.com)