Because of unusual media coverage and broad reach of social media sites, many fans were touched by this incident. (diehardsport.com)
These included those realised in unusual media, incorporating performance art or using contemporary digital technology. (devcas.jynk.net)
What efforts do you see out there aiming to clarify or convey climate science and its implications through unusual media or methods? (dotearth.blogs.nytimes.com)