A vision statement is a short and simple declaration that describes what an individual or organization wants to achieve in the future. It is a guiding statement that sets the direction and purpose for their actions and decisions. Full definition
Lead a process to create a mission / vision statement for a school, district, program, unit, team, or work group. (sel.cse.edu)
Most associate innovation with creativity, as these words are constantly being paired together in corporate meetings and used in vision statements. (edisonawards.com)
This can include things like putting the mission and vision statements on the walls, sending internal company newsletters, and making company announcements. (inc.com)