The phrase "appealing way" refers to doing something in a manner that attracts or interests others. It means to present or perform something in a pleasing and enjoyable manner. Full definition
The main duties of a sales clerk are servicing customers, assisting customers in purchases, answering their queries, completing customer transactions, attending to customers in appealing way etc.. (sampleresumetemplate.org)
Retailers need only to present the right product mix in visually appealing ways to tap into this burgeoning market. (petbusiness.com)
Make your book look great: Of course, the reason to do all this is to promote your book, so be sure to present it in the most appealing way possible. (bookbuzzr.com)