A few years later, one of his students was teaching the exact same content but targeting a different group of people charging $ 100,000! (entrepreneur.com)
But how useful is the exact same content format online as mobile or email? (toprankblog.com)
Congruency of message and branding can be important, but it's not the same thing as using the exact same content in every channel. (toprankblog.com)