Don't try to cut costs on design so you'll have a
bigger book marketing budget later you plan to use for advertising — ads will fail if the book cover is ugly.
Book marketing budgets at traditional publishing houses can be fairly small and a lot of the efforts end up being grassroots and fall to the author directly.
Please know that I still recommend spending the bulk of
your book marketing budget and time after the book is released, but there's no reason to miss out on pre-order buzz.
I generally hire someone to write mine but if that's not in
your book marketing budget, be careful of the words you use.
While I would make money for the site, it wouldn't be right for me to profit off the backs of authors trying to stretch
their book marketing budget as far as they can.
-LSB-...] unto herself, offers a solid round of options in terms of putting bucks behind your book, in How Should You Spend
Your Book Marketing Budget?
While a few of those are not in my budget (yet), I'm more than happy to provide incentives, however, it helps to have
a book marketing budget.
Personally I have
a book marketing budget of about $ 200 a month, this tends to range up to $ 1000 when I have a new release coming out or am involved in other promotions.
You can do this on your own or you can hire a book promotion service or publicist, if it's within
your book marketing budget.
Book marketing budgets aren't what they used to be.
Your book marketing plan will identify your target audience and competition, summarize your strategies for attracting readers, book sellers and reporters, and outline
your book marketing budget.