Sentences with phrase «hype machine»

The phrase "hype machine" refers to something or someone that creates a lot of excitement, buzz, or attention. It usually describes a situation where the publicity or excitement surrounding something is exaggerated or overly enthusiastic. Full definition
Twelve of these much hyped machines were placed in a row on an open plain (picture above).
Which means I can now speculate — based on my own reviews, the awards season hype machine and general industry buzz — about how the nominations will shake out.
The artificial hype machine is, in my own view, one of the worst things in the industry today.
Jared «have a live rat» Leto has been a pretty effective one - man Suicide Squad hype machine for months now, and his confidence isn't wavering; at Dubai Music Week recently, Leto allegedly told a fan that his portrayal of the Joker is so real, «They're going to lock me away in a box after this movie comes out.»
In fact, our contrarian strategy isn't limited solely to betting against the public; it also includes fading the opinions of hype machines like the mothership.
Given the conversations swirling this week about AI, and Elon Musk's fear of it, and Steve Mnuchin's dismissal of it (which kicked the AI hype machine into overdrive), and the trucking industry's cautious embrace of it, I asked Felicis partner Wesley Chan whether this is another company designed to displace blue - collar jobs.
The Games Developer Conference, otherwise known as GDC, is not normally a product / IP hype machine like other conferences and conventions; instead, it is developers getting together to discuss the more business side of game making, from how they...
Nintendo Power had been hyping the machine as the best gaming experience ever (until the Nintendo 64's arrival, of course), but the steep price for an unfamiliar gaming experience wasn't something I was prepared to buy into just yet.
These days it's not uncommon for big - time college football teams to build hype machines around their strength and conditioning programs, especially in April, three months away from real, live games in both directions.
The Debut of the All New Porsche Panamera Over the course of the past few weeks, Porsche ratcheted up the old HYPE Machine in order to promote the roll out of the 2017 Panamera.
While you could argue that Viva Piñata: Trouble In Paradise is the 360's answer to LBP, I fear it may have a hard time getting its voice heard over the noise of the Sony hype machine when it eventually kicks into gear.
All this, while the hardcore gamers will be beta testing their own over hyped machines.
«I would say I was most excited about GTA: San Andreas coming out — their [Rockstar's] hype machine did a wonderful job.
Our weeks - long national nightmare of watching worthier movies underperform as Americans gave away their hard - earned dollars on the Moloch-esque sacrificial altar of the Suicide Squad hype machine is over.
Platforms: Xbox One, PC Reviewed On: Xbox One Developer: Respawn Entertainment Publisher: EA Singleplayer: None Multiplayer: 6v6 Even if it was nothing else Titanfall would be a prime candidate to be used as an example of why the artificially created hype machine is a bitch that elevates -LSB-...]
9th October 2014 - I am hard pressed to name another game that was pushed more in the gaming hype machine than Distiny, the latest game from Halo creators Bungie who is now publishing... Read More
its sad but Sony hyped the machine so much.
Fizzco has created an unstoppable hype machine surrounding their new product, with the massive media blitz set to culminate in a grandiose launch party at Fizzco's headquarters in Sunset City.
In the collective rush to feed a constant hype machine and make celebrities out of anyone with even the slightest bit of charisma, the media helped create the legend of Elizabeth Holmes.
The South Korean hype machine will likely intensify as the broader cryptocurrency market continues to accelerate.
The L.A. based band has long been the subject of the indie hype machine, and with their second album, Monument to the Mass, the group once again has their hyper - fusion style on full display.
When the preordained star of the Games tried to fight the Olympic hype machine, he found himself on a very wild ride.
Excellent news for the Premier League's churning hype machine: There is a fascinating race going on at the top of the table!
As someone said the other day, the best thing for the Dems will be if the R's fall for the media and packaging hype machine that Sarah seems to have going in her direction.
With the General Election now just a year away and the parties» hype machines humming, the Independent on Sunday's chief political commentator John Rentoul predicts what we can expect from the next 12 months in the race for Number 10
Compared to the long anticipated release of Kanye West and adidas's Yeezy Season 1 today, and the ongoing hype machine for Balmain x H&M, Carine Roitfeld's collection with Uniqlo is the calm in the eye of the storm.
It does give fans the long craved for assembling of the mightiest heroes that has been hinted at for years, but regardless of the can't lose hype machine that seems to drive this all too perfect union between comic book superhero film and geek legend Joss Whedon, there's something really wrong with the film.
One of the most anticipated films this year has to be Alfonso Cuaron's Gravity, which became part of the unending hype machine that is Comic - Con over the weekend.
Last week's developments on The Elder Scrolls Online mark the kick - off of the official TESO hype machine and we're using this week's column to weigh in.
Now ms» smoke and mirrors hype machine has to find new buzzwords for the time until the beast arrives: -LRB-
They've become nothing short of MS mouthpieces and PR hype machines.
Add that to the Will Wright Spore Hype Machine and there is a chance that PC gaming could recover some of the limelight.
In order to compete in a saturated market, independent developers have to build their own artisanal hype machines; they have to give the impression that a game exists months or years before its hypothetical release.
The industry's top down structure, lost jobs over a middling review (Jeff Gerstmman), and the eternal hype machine.
A council of experienced hypeologists have issued a stern warning to game publishers that it's still «too early» to awaken the E3 Hype Machine.
On May 27, 2014 the world finally got to see if Watch Dogs» maniacal hype machine paid off, and for the most part it did financially, because it has gone on to be Ubi's most pre-ordered and fastest selling game of all - time.
Unfortunately, some of its let downs are byproducts of its impressive hype machine, but when you really break it down it's the weak narrative that truly keeps this game from being spectacular.
Warner Bros. is amping up the Gravity hype machine this week with a deluge of new clips featuring the space themed drama
The one which kind of set the internet hype machine into overloaded in minutes?
For me it's got to be Headhunter, it's a fantastic stealth and cover shooter that still looks decent and plays really well today but sadly got overshadowed by mgs2s hype machine.
Ninja Theory were responsible for bringing us Heavenly Sword, the 2007 PS3 exclusive that almost lived up to its staggering hype machine.
Watch Dogs has been one of the most anticipated titles of this year, being fed by the next - generation hype machine over the last few months.
However, Kameo didn't promise the co-op mode prior to the games release, or talk about it in their presentations and hype machine conferences.
Things are different this go - around: the infamous OnePlus hype machine has been operating far more quietly than in prior years and the much - hated invite system to buy phones has been scuttled.
Even if it was nothing else Titanfall would be a prime candidate to be used as an example of why the artificially created hype machine is a bitch that elevates games to God - like status, an image that they can never hope to truly live up to.
I am hard pressed to name another game that was pushed more in the gaming hype machine than Distiny, the latest game from Halo creators Bungie who is now publishing their titles under Activision and no longer Microsoft who has 343 Industries make their Halo games now.
-- Anthony Volodkin, Hype Machine
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