Once you've answered these questions, take a step back and determine how much money and time you can invest
in a book marketing plan.
It will be helpful to ask other authors who have already marketed their books with the use of book trailers, or ask those who specialize
in book marketing for advice.
Yes face - to - face is always an important
element in book marketing, as calling someone on the phone is — don't leave them behind.
With those same questions on my mind, I asked 18 of the internet's biggest
names in book marketing for their very best advice, and the results were surprising.
There's always a
place in book marketing for holding your nose and diving into promotion tactics that you find draining or annoying.
Investing
in book marketing services is a significant investment, but it's often the final support that an author needs to get published.
That means that book designers, cover designers, editors, printers, publishing legal experts and
experts in book marketing will all be there.
Judging by the discussions I'm seeing about this topic
in book marketing groups, knowing how to find the right journalists is a big obstacle for many authors.