The party has kept control of a
number of marginal seats and taken several others from their former coalition partners and Labour.
If they behave differently to the national polls, and if different
groups of marginal seats behave differently to one another, it's obviously a very big deal.
The allegations centre around the declaration of spending on Conservative battle bus tour in 2015, which took activists to
dozens of marginal seats before the election.
Combine this with falling membership of parties and an increasingly volatile party funding base, and it suggests that
targeting of marginal seats will become even more prolific in the future.
In
many of the marginal seats that Conservatives have to win to gain an overall majority in 2015, trade union members could hold the balance of power.
More importantly, with a poll of a group
of marginal seats like this we can't tell what the distribution of the vote is between these different seats.
Rather than chop and change, they've set up a consistent
block of marginal seats they keep going back to so they can look for changes.
The final outcome of the 2015 general election will be shaped by the results in
dozens of marginal seats, where relatively modest shifts in voting patterns will be enough to change the result.
Certainly, the recent
poll of marginal seats by Lord Ashcroft gave no grounds for believing that the Party is making progress in them.
ComRes have a poll
of marginal seats out tonight covering the forty most marginal seats with Labour and Conservative in first and second place (so 25 with Tory incumbents, 15 with Labour incumbents).
@Don: cut defence spending or Trident and lose a
bunch of marginal seats — most of the $ on Trident goes to the US, so you could always announce conventional weapons programmes providing the same jobs in whichever docks would lose out.
The Liberal Party appears to have engaged in «sandbagging», concentrating its campaign on keeping the rising Labor electoral flood out
of its marginal seats of Boothby and Sturt.
In the marginal seats, the poll used the same trick I did back in the PoliticsHome polling
of marginal seats from 2008.
Having made my way back from conference I've finally had a chance to look properly at Lord Ashcroft's latest
batch of marginal seat polling, this time looking mostly at Liberal Democrat seats — both the LD - v - Con battleground and the LD - v - Lab battleground.
The prime minister is certainly demonstrating he has the energy to carry on with a round of regional and national TV radio appearances today and a
tour of marginal seats in northern England and Scotland.
Brutally, the number
of marginal seats where the Tories are the main challengers to them would see off half the Lib Dems current 57 MPs.
The battlebus accusations focused on the declaration of spending on the Conservative campaign tour in 2015, which took activists to dozens
of marginal seats before the election.
Loss of his marginal seat in 1945, followed a few months later by his re-election for the safe seat of Bromley, was the base for his successful ministerial career after 1951 - housing, the Foreign Office and the Treasury.
The second issue was the decision of John Howard to take over the Mersey Hospital in Latrobe, then located at the eastern
end of the marginal seat of Braddon.
Not only can the state of play in the marginals look rather different from the national polls, different
kinds of marginal seat can look rather different from each other.
One recent poll
of marginal seats found 74 % of Labour voters and 75 % of Ukip voters backed their local service being bought by the state.
In many ways, the same ingredients and electoral logic exist to make 2015 as compelling a contest in FST as 2010 — and there is every chance that the constituency will top the UK league
table of marginal seats once again.
Or maybe Labour could add its weight, running a pro-single market campaign to win a
slew of marginal seats from the Tories and demolishing Theresa May's hopes of a workable majority?
The polling by Lord Ashcroft found that despite the dreadful national figures, the party is actually running level with the Conservatives in
most of the marginal seats that David Cameron needs to win a majority next year.
At the weekend they upped the ante with Alan Partridge's alter ego not only starring in an ad, but also hitting the campaign trail in a number
of marginal seats with Labour MP Tom Watson.
The main parties would have to campaign in every corner of Britain, and not just the
minority of marginal seats that they are defending or attacking.
Fair enough if you include other seats in the West Midlands - but then of course the same can be said about Lancashire where there's a whole
swathe of marginal seats.
«Campaign teams will be sent to work relentlessly in a
range of marginal seats which Tories now feel are within their grasp.»
The giant PoliticsHome poll
of marginal seats last year also suggested that London was one of the Conservatives weaker areas.
This is something that was first used in the big PoliticsHome polls
of marginal seats back before the last election — it makes hardly any difference when you ask people in most seats, but makes the world of difference when you ask people living in seats where the Lib Dems are in contention, presumably picking up tactical voting considerations.
A July poll
of marginal seats put UKIP ahead in the constituency but only by a couple of percentage points from Labour.
One senior Tory said the party faces a «devastating pincer movement» from Ukip in a
string of marginal seats where Conservatives won in 2010 with narrow majorities over Labour: «If more Tory votes are siphoned off to Ukip, and Lib Dems switch to Labour, we will be done for in those seats and our position in the north of England will be terrible.
Note that this wasn't what we've often called a «marginal poll» in the past (a single poll of a
group of marginal seats), it was 14 separate polls, one in each seat, individually sampled and weighted.
Lord Ashcroft had been a key player in Conservative strategy, having written an influential inquest into the party's 2005 general election defeat and bankrolling the
targeting of marginal seats in the run - up to the 2010 election.
Over the course of the last month, the voluntary party's
tour of marginal seats has clocked up campaign visits to no fewer than 72 constituencies across England, from St Ives in the South West to Tynemouth in the North East.