Sentences with phrase «soft brand»

It skillfully blends the best elements of soft brand affiliation with state of the art technology solutions to enhance a hotel's marketing reach and render distribution simpler, more efficient and less costly.»

This new concept features three tiers - SureStay Hotel (premium economy), SureStay PlusSM Hotel (lower midscale) and SureStay Signature Collection ℠ (midscale soft brand)- and is expected to grow rapidly in Asia.

This includes a series of cutting - edge concepts catering to a new generation of travelers with the new - build Vīb ® and GLō ® brands, as well as soft brand options for most chain scale segments — upper economy and midscale (SureStay Collection ® by Best Western), upper midscale (BW Signature Collection ® by Best Western) and upscale and upper upscale (BW Premier Collection ®).

The membership organisation for independent hotels has seen a 110 per cent increase in hotels joining year on year including the first additions to its newest brand Sure Hotels by Best Western which has economy, mid-scale and soft brand options.

These are unique properties that can be compared to other soft brands like Marriott's Autograph Collection.

Most soft brands only concern themselves with reservations through their own distribution channels.

Our portfolio of products and services includes the proprietary IBC hotel management platform which makes available its managed distribution, advanced CRS, and soft brand benefits to independent hotels, villas, and B&B's.

That means that whether you like it or not, your employees are serving as soft brand ambassadors for your company with each of their interactions, and that those interactions have enormous potential to increase the visibility and reach of your brand.

A fellow bloggy friend recommended Target's cute soft brand of nursing bra and I Am In Love.

It first launched with the Kitty Soft brand and was re-branded in 2010 to become Fresh News.

Paul McManus says that the «traditional soft brand model has fully matured.

Best Western's soft brand fits discerning travelers seeking a one - of - a-kind experience with the benefits of a global hotel brand.

Best Western Hotels & Resorts» Soft Brand Continues to Build Momentum, Welcoming Cypress Bend Resort Golf and Conference Center

With IBC, hotels can reclaim their revenue and guest data from the OTAs while maintaining their independence from soft brands and chains.

Also missing were soft brands not considered franchises like Preferred Hotel Group and Leading Hotels of the World.

Her series of essays and images, Soft Brand Abstracts, was one of the earliest commissions in the Lunch Bytes series and was a formative part of the show BRANDS: Concept / Affect / Modularity, curated by Melanie Bühler for S.A.L.T.S. in Basel.

Comprised of three distinctive brands — SureStay ® Hotel by Best Western (classic economy), SureStay Plus ® Hotel by Best Western (premium economy) and SureStay CollectionSM by Best Western (lower - midscale soft brand)-- SureStay's early success can be credited to its unique quality - centric structure.

I used Nasoya, which is one of the softer brands.

Pampers are known for being one of the softest brands on the market.

PHOENIX (March 3, 2015) Best Western International recently launched two new global hotel products, Vīb (as in Vibrant) an urban boutique hotel concept and the BW Premier Collection, a soft brand targeting upscale and luxury independent hotels.

The BW Premier Collection is Best Western's soft brand - consisting of upscale, high - quality independent hotels in key markets that deliver exceptional and unique travel experiences, while retaining their design, name and orientation.

BANGKOK (March 18, 2015) Best Western International recently launched two new global hotel products, Vīb (as in vibrant) an urban boutique hotel concept and the BW Premier Collection, a soft brand targeting upscale and luxury independent hotels.

Comprised of three distinctive brands — SureStay Hotel by Best Western (classic economy), SureStay Plus Hotel by Best Western (premium economy) and SureStay Collection ® by Best Western (lower - midscale soft brand)-- SureStay Hotel Group's rapid success can be credited to its unique, competitive fee structure and Best Western's staunch reputation for enhancing the guest travel experience by providing real, consistent value and an industry - leading, return - guest loyalty program.

PHOENIX (October 24, 2017)- Best Western Hotels & Resorts announced today the arrival of its soft brand, BW Premier Collection, to Mississippi with the opening of the fully renovated Magnolia Bluffs Casino Hotel, BW Premier Collection in Natchez.

The BW Premier Collection, Best Western's soft brand, consists of carefully selected high - quality hotels in primary and destination markets.

We have dubbed it «soft brand 3.0» because our business model goes far beyond the normal purview of other soft brand affiliations.

Michaud said being in the business for nearly 50 years separates the company apart from «soft brands» and others entering the market.

With three distinctive brands — SureStay Hotel (Premium Economy), SureStay Plus Hotel (Lower Midscale) and SureStay Signature Collection (Midscale Soft Brand)-- Best Western aims to provide options in the marketplace for franchisees who are disillusioned by one - sided contracts that do not deliver.

We are now very competitive in the soft brand space and look forward to welcoming other signature destination properties, like this newest acquisition in The Big Easy.»

BW Premier Collection ® is Best Western's soft brand, consisting of carefully selected upscale, high - quality independent hotels and resorts in key markets that deliver exceptional and unique travel experiences, while retaining their design, name and orientation.

«Bringing together these two highly respected companies enables us to become a significant, full - service luxury «soft brand» solution to serve the evolving needs of our valued customers, and our exceptional memberships of independent hotels, resorts and independent brands, plus their management and ownership groups,» said Gabri.

Our agreement with Unirez will finally present the world's luxury hotels with the option of combining the benefits of a soft brand with the latest GDS technology.»

As the only soft brand to offer access to Unirez's HotelFactory, the «GW» code will combine cutting edge technology with the marketing benefits and recognition of a luxury brand.

Launching in 2008, the Ascend Hotel Collection pioneered the concept of «the soft brand» and has been among the fastest - growing brands in the upscale hotel segment, increasing its system size by 200 % since 2010.

In addition, independent hotels can join the Soft Brand BW Premier Collection.

Comprised of three brands — SureStay Hotel (classic economy), SureStay Plus Hotel (premium economy), and SureStay Collection (lower - midscale soft brand)-- the group's success can be credited to its competitive fee structure.

Gleddoch Hotel Spa and Golf just outside Glasgow is the latest upscale hotel to join Best Western Great Britain's soft brand the BW Premier Collection.

While I'm always cautious with «soft brands» and recommend to read reviews carefully, I consider this good news for travelers.

Created a fit schedule for Joie and Soft brands (woven / knit tops, bottoms and dresses) from Proto to Production stage.