Synonyms for «larger purpose»

bigger broader greater wider grander better higher deeper different smaller important overall major general primary whole several much ultimate public strong various powerful intended additional chief main multiple singular overriding significant specific underlying certain principal worthy entire numerous business central positive corporate basic common ulterior strategic huge particular new

goal objective mission intention intent aim reason plan scheme sense motive scope function focus agenda vision project mind motivation target meaning audience life scale picture strategy role view work impact size part interest things power understanding effort people campaign design version benefit concept screen community story endeavor cover market