One of the primary purposes of buyer persona development is to communicate big insights, not be the end means itself. (tonyzambito.com)
When I began to fully grasp the relationship between money and time, my first big insight was that wealth isn't necessarily an abundance of money — it's an abundance of time. (getrichslowly.org)
«We always like to ensure the players are fully educated on that fateful day in 1989 so to be able to invite Margaret and Sue down again has given the boys an even bigger insight into the fight that the families have faced. (liverpoolfc.com)