It has been used for many years now and a refresh of brand appeals to me. (legalgeek.co)
However, I don't think that's the greatest priority for buyers up in this price category, for whom brand appeal, performance and personalization are also important. (cars.com)
These values have won the Korean company some real fans — particularly amongst those who don't really care about brand appeal or design flair. (autoexpress.co.uk)