Phrases with «loss leader»

The phrase "loss leader" refers to a product or service that is sold at a price lower than its actual cost, or even at a loss, with the intention of attracting customers. The purpose is to entice people to buy that item, hoping they will also purchase other profitable products or services while they are there. Full definition

loss (parent phrase)
leader (parent phrase)

loss leader

Sentences with «loss leader»

In the 60s, 70s, and 80s touring was primarily seen as a way to promote new records; in fact, tours often served as loss leaders for record sales. (inc.com)
You might say these ETFs act as loss leaders for the industry. (tsinetwork.ca)
Or is it an odd form of loss leader call to action? (remonline.com)
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Phrases with «loss leader»

Sentences with «loss leader»

See also