"Screen average" refers to the average amount of money a movie makes per screen at a theater. It helps to measure the success and popularity of a movie by looking at its ticket sales on average per each screen it is shown on. Full definition
In its first week, it brought in $ 800,000 from four theaters for a per - screen average of $ 200,000. (orlandosentinel.com)
Its reviews are spectacular and it now has the highest per screen average for any opener this year, taking in nearly half a million on just 5 screens. (thefilmexperience.net)
It also has the best per - screen average in the market. (deadline.com)