You need to find people with a specific, tailored audience, who have readers who trust them, to share your book. (creativindie.com)
Don't have readers get lost in your resume with a list of systems, software, hardware and applications in which you have expertise. (chameleonresumes.com)
I have also had readers ask if I have ever thought about charging or turn my site into a «recipe club» where you subscribe and receive access to content. (angelaskitchen.com)