While laying out millions of dollars for advertising may pump up revenue, it's a money - losing strategy if your company can't turn those dollars
into lifetime customer value.
Many merchants offer deep discounts hoping to
capture lifetime customer value, but the majority of the time the discount goes to current customers instead — many of who would have paid full price.
They have a lower cost to acquire a new customer, a
higher lifetime customer value, and can offer in - person verification that dating websites can not.
The sooner the retailer spots and mitigates a product issue, the less the likelihood of derailing that path to
lifetime customer value.
The customer who delivers the highest «
lifetime customer value» is one who was satisfied the first time, and therefore keeps coming back.
The answer is,
lifetime customer value (LCV).
In addition to water, waste and environmental solutions many of our companies provide product or services to adjacent markets to maximize their growth and
lifetime customer value.
From email marketing & retargeting, to content marketing solutions, we bring back visitors to your website or mobile app to increase brand loyalty and
lifetime customer value.