Sentences with phrase «ad dollars»

The general formula that some lawyers get in their head is that if they spend ad dollars online, they'll get new business that exceeds the cost of their advertising.

We're at the point where digital magazines are moving from early adopters to the mainstream, print - reading audience and they have the potential to deliver a massive amount of ad dollars.

That has forced media companies that previously competed for ad dollars to work together to offer advertisers larger scale than each would be able to their own.

It could also stem from something like saturation of the message in a certain channel — making incremental ad dollars on the same platform less effective.

Ultimately, data accuracy is going to be under more scrutiny as more ad dollars move to social.

Then they should figure out the total ad dollars generated by each type of ad.

That's a valuable distinction when it comes to using ad dollars effectively.

After all, its the companies with the most ad dollars that win our hard earned money.

In regards to getting clients, I never put ad dollars into a marketing plan.

Watch videos are well - produced, TV - style shows designed to attract big ad dollars away from traditional TV networks.

Watch videos are well - produced, TV - style shows designed to draw big ad dollars away from traditional TV networks.

The beauty of ad tech is that it focuses ad dollars on the people who actually want to buy something a company is selling.

We specialize in helping you get maximum results for the least ad dollar spend.

Then allocate approximately that percentage of your overall ad dollars to promotion in that month.

Even with digital video expected to see double - digit annual growth for the next few years, TV will continue to get the lion's share of ad dollars.

It could rack up huge view counts, time on site and revenue as businesses spend ad dollars to sell games and gaming culture to the lucrative audience.

Facebook now offers targeted advertising across the mobile and desktop web, and in apps, and that puts the social network in direct competition for ad dollars with Google, which has had a years long head start in both media.

Everything that makes the site useful essentially exists as a pretext to keep users offering up more and more of their personal information to Facebook, which currently controls somewhere around one out of every five digital ad dollars spent in the country.

Adobe — whose quarterly results handily beat analyst expectations — is benefiting from the shift of marketing ad dollars online to social, search, display and video, said Adobe CEO Shantanu Narayen on CNBC's «Closing Bell.»

If not, you aren't just wasting ad dollars, you're risking legal action and potentially alienating your prospects with unsolicited phone calls.

It stopped short of eliminating simsub entirely however, acknowledging that the revenue generated by the practice (pegged at around $ 250 million per year) is important to the broadcasting system — keeping ad dollars in Canada and helping create valuable programming such as news and information.

The two platforms can cross-promote each other, and the company will pair advertisers with its YouTube clients, generating additional cash for itself and compensating for any loss of TV ad dollars.

The committee also is putting search ad dollars behind sites targeting New Hampshire's Jeanne Shaheen, Alaska's Mark Begich, Mississippi's Ronnie Musgrove, Oregon's Jeff Merkley, and North Carolina's Kay Hagan.

Maybe it's not ad dollars behind the all - Louis Vuitton Vogue Japan cover, for example, but it would certainly make sense.

TWTR, -1.89 % may benefit from shifting ad dollars.

Better measurement tools are likely to lure more ad dollars from Madison Avenue, he said.

Like most print mags, WD is probably struggling to keep ad dollars and may be kowtowing to its unscrupulous advertisers.

It's true that FB is going to lose out on ad dollars as the company becomes choosier about who it partners with and how ads are displayed, and the company's spending will certainly increase as data protection becomes a priority.

Asked whether Snapchat's improvements might see it taking ad dollars from its social - media rivals, Mallin thinks it poses a «real threat» to Twitter.

Adobe is benefiting from the shift of marketing ad dollars online, said Adobe CEO Shantanu Narayen.

The Dog Bowl doesn't yet command Puppy Bowl ad dollars, Price says — it's an unknown quantity, we live in a culture of youth — but it does boast multiple celebrity dog guests, including Instagram - famous Manny the Frenchy (a French bull dog) and Mervin the Chihuahua (a chihuahua).

Which then means they end paying more for this ad, overspending and wasting precious ad dollars because they got only one of the variables wrong.

«Though most political ad dollars traditionally are spent after Labor Day, tight primaries and early spending on House, Senate and gubernatorial races have pushed local TV - ad spending above $ 311 million as of mid-August, up 45 % from the same point in 2004 and more than three times as much as in 2002...»

Some critical quotes: «Though most political ad dollars traditionally are spent after Labor Day, tight primaries and early spending on House, Senate and gubernatorial races have pushed...

Julien Sharp explains how you can turn every situation into a marketing opportunity and spend fewer ad dollars to land more clients.

And as Alphabet's Q1 results show, it's a business that still has a lot of room to grow as mobile search activity swells and more ad dollars move online.

At the end of the day, however, as competing platforms continue to flood the space, and as brands increasingly shift television ad dollars into digital, only one clear victor in the battle for online video has emerged: creators.

Google's olive branch to news publishers is about capturing ad dollars from a weakened Facebook as much as it is saving the media industry.

Thus far, Snapchat has captured 2.3 percent of social network ad dollars in the U.S. To scale, Snapchat will have a tough road ahead.

Facebook, however, provides a business tool for companies of every size and industry, with no minimum on how much ad dollars you need to spend to get in the game.

For someone already earning income on YouTube, the assumption is that BroadbandTV will generate more additional ad dollars than it takes.

This will ensure that you are maximizing every single ad dollar you spend on your Facebook retargeting ads, while converting as many abandoned visitors as you can.

The event was an after - party, a happy - hour bacchanal for the hundreds of guests who had come for Vice's annual presentation to advertisers and agencies that afternoon, part of the annual frenzy for ad dollars called the Digital Content NewFronts.

eMarketer Releases New Programmatic Advertising Estimates Despite controversy around programmatic advertising in recent marketing headlines, eMarketer found that nearly four of every five digital display ad dollars in the US will go to programmatic advertising this year.

Analysts expect Facebook to have almost doubled mobile ad dollars from the same quarter last year, estimating growth between 85 percent and 100 percent, according to multiple estimates.

The selloff threw into relief investors» simmering anxieties about traditional media's future profitability as ad dollars flow online to companies like Facebook (FB) and Google's (GOOGL) YouTube, while cord - cutters leave cable TV altogether for streaming services like Netflix (NFLX).

Both have been pumping enormous ad dollars behind their brands, Procter alone spent $ 58 million on Pampers and Luvs and Kimberly - Clark another $ 41 million, both for 1990, the latest full - year figures available from tracking - service Leading National Advertisers.

The Foley campaign would not release details about the amount of ad dollars supporting «Cycle,» but the campaign tells CNN the new ad is running statewide.

The plan is simple: upgrade technology and begin redeploying ads dollars for ChristianMingle in a more intelligent manner.